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3 Marketing Mistakes that Make Smart Entrepreneurs Look Dumb

Do you know what the biggest marketing mistake entrepreneurs make is? It’s thinking that they themselves are marketing experts. Many times, they’re just craftsman who happen to have a knack for getting customers. I call it “entrepreneurial fever.” It happens when an aspiring business owners goes out on their own, starts generating their own income…

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“What Now? 4 Mandates for the Modern Entrepreneur” by: Dan S. Kennedy

I, Dan S. Kennedy, was with about 600 entrepreneurs, most from within the U.S., maybe 50 or so of them from various other parts of the world, just 2 days after the presidential election here. As you might imagine, anxiety was heightened, and some gloominess prevailed. I was largely emotionally detached from the entire thing,…

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“Outrageous Advertising That’s Outrageously Successful” by: Bill Glazer

I’m a dork for not having read this book ten years ago. Okay, I’m a bit of a dork anyway…I mean I read books on quantum mechanics for fun. But seriously, if you don’t have this book, you need to jump on it like a hungry dog on a three-legged cat. I suspect I’ll be…

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Success, Wealth Attraction and a Steaming Pile of Rotten Garbage

Can you guess which one of those ^ doesn’t fit into the equation? If you guessed rotten garbage you’re wrong. It’s actually a trick question. Success, wealth attraction and the big steaming pile of rotten garbage all come as part of the same package. In my experience as an entrepreneur and a coach of entrepreneurs,…

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3 Surprisingly Simple Sales Techniques that You Can Actually Use

There are dozens of sales training systems pouring onto the market every day. But if you talk to the most effective sales people, you’ll find that most of them never use or even remember most of what they learn. Most of them have a handful of simple techniques that they master and apply over and…

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Why Don’t High Scale Restaurants Have Prices on their Menus?

I’ll never forget the first time I spent $12 on a piece of cheesecake and a black Russian. Hell, I didn’t have a choice. By the time I got the check, the damage was already done. Back then, $12 was a big deal. Took me three hours of making Tacos to earn it…oh how far…

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Law of Attraction Success Story – How a Poor Man Built a $100 Million Net Worth

The following is an interview is with my good friend Larry. Larry is the owner of three major Telecom companies and a very successful, self-made entrepreneur and one of the most humble men I’ve met. I met Larry in the bookstore one afternoon while I was researching (can you guess?) books on marketing and persuasion.…

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A Surprisingly “Pain Free” Way to Get Brand New Copywriting Clients

Want more copywriting clients? Tired of scraping up blogging work for pennies on the dollar? Begging for crumbs on bidding sites like Elance, Guru and Freelancer? Standing on the side of the road with a “will write for food sign?” Selling blood just to buy groceries? If so, and if you’re sick of generic advice…

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My Review of “Go for No” by: Richard Fenton & Andrea Waltz

When I first picked up “Go for No,” I thought I knew what it was all about. In fact, I almost didn’t read it because of that. Thankfully, one of my clients had hired me to write a review and had paid for me to have the book and its companion video. So I decided…

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3 “Do’s and Dont’s” of Organic Traffic

Oh no! Not another article on internet marketing. I know, the internet is already crammed full of this kind of advice…but there’s also enough bologna floating around the internet to put Oscar Meyer out of business. (Good thing hot dogs are still more popular than spam). So I know you’re probably skeptical about reading online…

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